For example; if you are into the sale of winter clothes and shoes, umbrella, snow clearing business and even Christmas decorations et al, then you must be willing to wait annually to make money from your business.
If your intention is to make money all through the year without being redundant, then you should think of starting a business that is not seasonal. It has to be one business whose services or products are needed all through the year. One of the businesses that you can start that is not seasonal, would be a baby boutique. This is a place where parents and would – be parents can purchase clothes, shoes and all sort of children and baby stuffs from.
Starting a baby boutique online is less stressful and it is indeed a profitable venture if the business is strategically located and well managed. This type of business requires moderate capital to set up and it doesn’t require any technical skill; if you are good with marketing and sales and you have eyes for quality stuffs, you will be able to do pretty well with this type of business.
Now let us quickly consider the 7 sure fire steps to follow to be able to start your own baby boutique in any location of your choice from the scratch and then build it to profitability within the shortest time possible;
Starting a Baby Boutique – Sample Business Plan Template
1. Carry out Feasibility Studies
Although this is a profitable business venture to start, it is possible to start this type of business and struggle to make profits if due diligence was not carried out before launching the business. So, what you need to do before launching your own baby boutique is to carry out a feasibility study cum market survey.
Part of what you should look out for is to know if people who live in the community you are about to setup your baby boutique in, are still in the age range of giving birth. The truth is that if you setup a baby boutique in an area dominated by old people and retirees, you will struggle to make head way with the business.
2. Write a Business Plan
Even though you can start and operate this type of business without writing a business plan does not make it the ideal thing to do. No matter how small the business you intend starting might seem, just make it a point of duty to sit down to write your business plan before venturing out to start executing your business idea. Part of what your business plan should cover is your choice of location, marketing strategy, how to source for capital to start the business, pricing system and loads of other factors that will make the business worth the while.
3. Raise Your Startup Capital
If you are lucky to have saved up the whole money needed to start your own baby boutique, good for you. However, if not; then you would have to make plans to raise your startup capital. The truth is that raising startup capital for a new business is not easy; you would have to be dogged if you must achieve it. People won’t just give you money to start a business because you have a fine face or a nice voice; you must prove to them that you will be able to properly manage the money and make profits as well. That is why it is needful to state your strategy of raising money in your business plan; it will be a good guiding system for you.
4. Rent / Lease a Shop in a Nice Location
Starting a baby boutique is not one of those businesses that you can conveniently start from your home; you would need a shop. It is important to state that the location of the shop you rent or lease for your baby boutique will go a long way to determine how successful the business will grow. When renting or leasing a shop for a baby boutique, ensure that you rent / lease a shop that is close to a hospital and maternity centre or a market that is notable for the sale of children’s and baby’s wears or even a residential area with appreciable numbers of young couples, amongst others.
5. Design Your Shop to Be Attractive
Another important factor that you should consider when starting a baby boutique business is the design of your shop. Once you are able to secure a spacious shop in a nice location for this type of business, what is expected of you to do is to invite an interior decor expert to help you decorate the shop in such a way that it will be attractive to your customers and window shopper, and what have you. You should use friendly colors for the shelves and racks and also the entire shop and outside the shop must be painted in a friendly color with cartoon characters in strategic positions.
6. Stock Your Boutique with Baby Wears
Much more than designing your shop to be very attractive and appealing, you would need to stock your boutique with baby wears that are of high quality. The truth is that, once customers visit your shop and they see empty racks and shelves here and there, they wouldn’t find your shop attractive and they are likely not going to spend much time in your shop. So, make it a point of duty to always stock and re – stock your shop at regular intervals with nice baby clothes, towels, shoes, slippers, caps, socks, belts, and loads of other baby stuffs that is in demand.
7. Market and Promote Your Baby Boutique-: Lastly, once you are able to setup your baby boutique, then the next thing to do is to market your business to parents and would – be parents in your neighborhood. You can visit children’s hospital and maternity centre to introduce your business.
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