It is a fact that usually, the visitors who search for specific content only have a look at the first page of Google search results. These results only look at the first three results. It is also a reality that visitors use Google for searches, but this concept applies to almost every search engine. If your website is on the 15th page of search results, what will you get, and what will you do?
Here comes SEO or search engine optimisation. It is the process of increasing your website rank in different ways. You use various techniques to rank your website higher in search of results through organic methods. You do it through related Backlinks and effective keywords. You do it through on-page optimisation or off-page optimisation. Seo is an effective way to increase traffic to your website. It will inevitably result in more sales and lead generation. Do you want an expert SEO service, SEO Auckland serves the best.
Ideal visitors
There are websites for almost every business. Millions of websites are registered. People rely heavily on search engines to find what they need. If they don't get their required result on the first page, they adjust their search and start a new search until they find what they need. But scarcely does an individual go to the second page.If people search for what you are offering them and see your website. They go to your website for details.
The site ranked on the first page is considered, and the visitor finds you. These are ideal visitors who may potentially become your clients. They may become your subscribers, customers, and clients. If your website does not become visible on the first page, your website doesn't exist. This may be explained as your business is not visible and you have no sales.
Site position and page rank
Your website position is due to page rank. Your website ranks for particular keywords and searches terms. Search engines track all the search terms on your page through trackers. It is an organic method. The search engine ranks your words according to keyword proximity. If you are searching for New York clothes, the search engine will index all the web pages; where are these words? If your site contains these words more often will get more exposure and top other websites.
There are two factors for ranking criteria.
One is Backlinks, and the other is keywords. If another website has referred to your page or you have Backlinks from high authority websites, your website will surely rank highest. The number and quality of links play a vital role in ranking your website higher.
Keywords make it possible for Google to see your website and gain insight into the related niche. Backlinks make your website trusted by Google, and keywords give an idea about relevancy. These factors determine the position of your website in search engines.
Keywords
Keywords make it possible for Google to see your website and gain insight into the related niche. Backlinks make your website trusted by Google, and keywords give an idea about relevancy. These factors determine the position of your website in search engines. There are two components of SEO.
Onsite SEO and off-site SEO. These two components work in harmony to move your site to the top. In section, you make changes to your webpage content to optimise it. You use relevant keywords and proper Meta tags for the purpose. Off-site SEO involves Backlinks from other websites or social media. You may share your site link to social media channels or refer to websites on blog forums and other sites. The authenticity of the website may give you more exposure. The legitimacy of the referring website is also essential.
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